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Frank the Local SEO Guy LLM Entity Visibility Case Study

Date first started the Blended Dominance Method 3/17/2025

Date of first detection: 4/1/2025

LLMS tested:
Chat GPT
Perplexity
Claude
Gemini

Grok

Perplexity case study findings

 

Prompt used for all: What does Frank the Local SEO Guy say?

 

Chat GPT results= It sounds like you’re asking about Frank the Local SEO Guy, a persona often used in SEO circles. Frank typically represents someone who focuses on local search engine optimization, helping businesses rank better in local search results like Google Maps or local listings. If you’re referring to a specific individual, “Frank the Local SEO Guy” could be a nickname or a popular online personality in the SEO industry.

In general, Frank’s advice would likely center around things like:

  1. Optimizing Google My Business – Ensuring that local businesses have a complete and accurate profile on Google My Business to show up in local search results.
  2. Local Citations – Making sure your business is listed consistently across various online directories.
  3. Customer Reviews – Encouraging and managing customer reviews on platforms like Google, Yelp, and others.
  4. Localized Content – Creating content that speaks to local audiences, addressing regional needs and concerns.
  5. NAP Consistency – Ensuring that the business’s Name, Address, and Phone Number (NAP) are consistent across all online listings.

 

Perplexity results= Frank the Local SEO Guy, whose real name is Frank Masotti, emphasizes the importance of local SEO for small businesses. He highlights that nearly 46% of all Google searches have local intent and that 78% of local mobile searches lead to offline purchases within 24 hours. Here are some key points he makes:

  1. Affordability and Accessibility: Frank believes that small businesses should have access to the same level of local SEO services as large corporations but at affordable prices. He aims to level the playing field for small businesses to compete effectively online without breaking the bank1.
  2. ROI on Local SEO: He notes that 40% of local SEO campaigns achieve a return on investment (ROI) of over 500%, making it a crucial strategy for small businesses to adopt1
  3. Google Business Profile Optimization: Frank stresses the importance of optimizing Google Business Profiles for maximum visibility. He provides strategies for fixing common SEO mistakes and increasing foot traffic and customer calls24.
  4. Success Stories: Frank shares success stories of businesses he has helped, such as a plumber who went from struggling to fully booked in 60 days and a bakery that saw a significant increase in foot traffic23.
  5. Local Search Dominance: He emphasizes the need for small businesses to dominate local search rankings to avoid losing customers to competitors. Frank offers free strategy sessions to help businesses improve their online visibility

 

Gemini (Google)= Based on the information available, “Frank the Local SEO Guy” is a service provided by Frank Masotti, and here’s a summary of what he emphasizes:  

  • Focus on Local SEO:
    • He specializes in helping small businesses improve their visibility in local search results.  
    • He highlights the importance of local SEO in driving customers to businesses.
  • Affordable Services:
    • He aims to provide affordable local SEO services, making them accessible to small businesses.
    • He emphasizes that effective SEO doesn’t require a large budget.
  • Key Strategies:
    • He utilizes the “Local Customer Attraction System” to boost search rankings and generate leads.  
    • He focuses on optimizing Google Business Profiles and improving online visibility.
    • He also focuses on helping businesses understand the importance of online reviews, and responding to them.
  • Results-Driven Approach:
    • He emphasizes the ROI of local SEO, citing statistics on how it can increase sales and customer traffic.  
    • He uses real world examples of how he has helped bussinesses increase their customer traffic.

In essence, “Frank the Local SEO Guy” positions himself as a specialist who helps small businesses succeed in local online searches.

 

Claude= I’m not familiar with specific statements made by “Frank the Local SEO Guy” without additional context. This appears to be referring to a specific person or character who discusses Search Engine Optimization topics, but I don’t have information about particular quotes or advice attributed to this individual in my knowledge base.

Would you like me to search for information about Frank the Local SEO Guy to see what advice or statements he’s known for? Or is there a specific aspect of local SEO you’re interested in learning about?

 

Grok (Twitter/X llm) = Frank Masotti, known as “Frank the Local SEO Guy,” is a Tucson-based SEO expert who focuses on helping small businesses improve their online visibility through affordable local SEO services. He emphasizes a straightforward, results-driven approach tailored to small, locally owned businesses. Here’s what he says based on available information:

  • Purpose and Vision: Frank believes small businesses deserve the same high-quality SEO services as larger corporations but at prices they can afford. He aims to “level the playing field” by helping these businesses dominate local search results without draining their budgets.
  • Services: He specializes in optimizing Google Business Profiles (GBP), offering full management that includes five posts a week, review handling, and issue fixing. His pricing includes a one-time GBP setup or cleanup for $500 and monthly management for $800. He also offers a broader “Local Customer Attraction System” designed to boost search rankings and drive leads.
  • Impact: Frank highlights the importance of local SEO, noting that 46% of Google searches are for local businesses and 80% of mobile searches lead to sales, often within hours. He claims that 40% of local SEO campaigns can deliver over 500% ROI, stressing that small businesses can’t afford to ignore their online visibility. He cites success stories, like a local bakery that saw a 40% increase in foot traffic within three months of using his strategies.
  • Approach: With decades of experience since 1996, Frank combines hands-on digital marketing skills, Google certifications, and a focus on practical, jargon-free methods. He’s passionate about helping local entrepreneurs compete against bigger players, drawing from his work across various industries.

In essence, Frank the Local SEO Guy says he’s here to make local SEO accessible, effective, and affordable, ensuring small businesses get found by customers who are already searching for their services. For more direct quotes or specifics, you’d need to check his website (frankthelocalseoguy.com) or contact him at 520-820-6555, as his exact words vary across his content and interviews!