Is local seo important? Only if you want to be found by potential clients or customers. Truth is I’ve spent over a decade helping small business owners get found online, and here’s what I tell every client who asks me this: Your customers are searching for you right now on Google, but they’re finding your competitors instead.
Let me show you what I mean. One of my clients, Noah (who runs a small auto repair shop), was getting about 15 calls a month from his online presence. He was working hard, providing great service, but potential customers simply couldn’t find his business online. Within 60 days of fixing his local SEO, his monthly calls jumped to 85. That’s real customers he was missing out on before.
Here’s what makes local SEO so important for your business:
When someone searches “near me” or in your area, Google shows three local businesses at the top of the results, what we call the Local Pack. If you’re not there, you’re invisible to these customers. Last month, my client Isabella (who owns a small bakery) told me her walk in traffic doubled after we got her business showing up in these results.
Think about it, you’ve built a great business. You provide excellent service. Your current customers love you. But right now, new customers who need exactly what you offer can’t find you because your competitors have better local SEO.
Want to see how many customers you might be missing out on? I’d be happy to take a look at your current local search presence and show you exactly where you stand.